Why you should learn problems first before starting your business

Usually people pay little attention to possible problems they may meet in their future business. Even after they have trouble, most people only focus on searching the experience of success or problem solving. But they will meet different new problems after they solve old problems. So it is wise to learn problem before launching the business.

Only if you consider possible problems firstly, you will be careful and can choose appropriate strategies to avoid different risks. As you know, there are lots of traps in real life. So is in virtual world of Internet.

For website promotion and online marketing, there are some problems you may need to know.
1) Get penalized by search engines. In fact, nobody exactly knows how search engines rank a website. Many SEO (search engine optimization) companies don’t know either. They may give you a list of things to consider. But what they thought may not be the case (check my previous post for details). They may use some tricks to cheat search engines for high ranking. But your websites may get penalized or even banned. It is important to choose good SEO companies.
2) Waste money in advertisement. Google Adwords is an effective way to get traffic. But not every website earn money. You got to choose appropriate keywords for your advertisement and monitor the effect. Your competitors or some website publishers may make fake clicks to lose your money.
3) Cheated by scam websites. There are lots of websites that tell you how to get your website ranked high in Google and make thousands of dollars in a week. But they ask you to buy something. Do you belive them. No, I don’t. If it is that easy, why they don’t do it. They are only people to earn money.
4) Spaming and spaming. Many SEO people said it is important to get as many inbound links as you can to your websites. This encourages lots of webmasters to spam the Internet. But does this really work? Will you get penalized? If you don’t know this, you may waste lots of time and fail to the end.

So besides digging the secrets of success, you do need to learn problems from other people to lower your risk.



Previous Posts
>Avoid website ban
>A Lesson of Adsense and SEO
> What I have done and failed to promote my website